RTD Coffee in Finland
While the onset of the recession in late 2008 may have contributed to this declining trend, it was not the main factor behind the poor performance of the category in the latter years of the review period. This is illustrated by the fact that the rate of decline in total volume sales actually increased over 2009-2010, despite the nascent economic recovery in Finland. Rather, increasing maturity and a...
RTD Coffee in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents:
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Off-trade Sales of RTD Coffee: Volume 2005-2010
Table 2 Off-trade Sales of RTD Coffee: Value 2005-2010
Table 3 Off-trade Sales of RTD Coffee: % Volume Growth 2005-2010
Table 4 Off-trade Sales of RTD Coffee: % Value Growth 2005-2010
Table 5 Company Shares of RTD Coffee by Off-trade Volume 2006-2010
Table 6 Brand Shares of RTD Coffee by Off-trade Volume 2007-2010
Table 7 Company Shares of RTD Coffee by Off-trade Value 2006-2010
Table 8 Brand Shares of RTD Coffee by Off-trade Value 2007-2010
Table 9 Forecast Off-trade Sales of RTD Coffee: Volume 2010-2015
Table 10 Forecast Off-trade Sales of RTD Coffee: Value 2010-2015
Table 11 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2010-2015
Table 12 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2010-2015
Executive Summary
Soft Drinks Shows A Better Performance As Economic Conditions Improve
Summer Heat Wave Boosts Volume Sales in Several Soft Drinks Categories
Hartwall Oy Ab and Coca-Cola Finland Oy Continue To Lead Soft Drinks
Economic Conditions Continue To Curb On-trade Demand for Soft Drinks
Modest Improvement in Soft Drinks Consumption Expected Over 2010-2015
Key Trends and Developments
Slow Recovery in Soft Drinks Consumption Begins in 2010
Competition in Soft Drinks Intensifies As Private Label Products Gain Ground
Packaging Becomes An Increasingly Important Competitive Tool
Health and Wellness Remains A Hugely Influential Trend in Soft Drinks
Table 13 Number of Overweight Boys (%)
Table 14 Number of Overweight Girls (%)
Per Capita Soft Drinks Consumption in Finland Remains Comparatively Low
Market Data
Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2005-2010
Table 16 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2005-2010
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2005-2010
Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2005-2010
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2010
Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2010
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2010
Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2010
Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2005-2010
Table 24 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2005-2010
Table 25 Off-trade Sales of Soft Drinks by Category: Value 2005-2010
For more information kindly visit :
http://www.bharatbook.com/detail.asp?id=197087&rt=RTD-Coffee-in-Finland.html
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