How to Get More (And Better) PR on a Shoestring Budget


On April 28th, 2010 free publicity site founder Drew Gerber, hosted a PR Happy Hour entitled “How to Get More (And Better) PR on a Shoestring Budget” featuring Small Business Marketing Coach James Roche. During the call, Gerber and Roche discussed how to use media to been seen as an expert by millions of people, providing valuable insight to authors, entrepreneurs, and small business owners on how to bring in more clients and build their business. Participants in the call learned:

• How to take their business to the next level of success by bringing in an immediate flood of new clients using PR;
• How to avoid one of the most common mistakes entrepreneurs make when trying to get in the media;
• Exactly where to start getting PR the fast and easy way;
• And how to be pursued by the media so that they’re seen as an expert in their field.

“What I love about these PR Happy Hours,” Gerber says, “is that we can really get to the heart of the matter when it comes to areas or issues surrounding publicity and public relations that listeners may be having. I especially love the question and answer portion of the call.”

Gerber’s PR Happy Hours cover a wide array of PR topics, offering tips and guidance around writing a press release and where to distribute press releases, branding, media training, social media public relations, book marketing and more. Listeners can participate live by joining the free media leads service http://www.PitchRate.com as an expert or publicist, or listen to past recordings by visiting http://www.PitchRate.com/Whats_Up.
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