Link baiting is latest happening thing in SEO which normally every SEO guy is doing.

Posted by seoleaders 70 days ago (http://seoleaders.com)
Category: Internet | Tags: seo leaders | it services | software development | ecommerce

(Seoleaders press release centre)10th may 2008,NewYork,USA-
What is Link Bait?
Link bait is content on your site to which other sites link because they want to, not because you ask them to. Traditionally, links are tough to get, at least link back, which nullifies their value in some search engines. But with link bait, you "bait" your content and sit back and wait. However, the new twist in link baiting is in social bookmarking. Whether you use Digg or del.icio.us or you've got pictures (so you're using Flickr), you should tag any great content you have.
So, how does link bait help your SEO?
• It creates more links to your site, which really do help you in the search engines. If you don't believe that, try a search on "click here." Furthermore, the links come to you -- you don't have to get on your knees and beg for the links.
• It creates more links to your site, which send potential customers your way. After all, the whole purpose of SEO - coming up high in the search engines - is about reaching more people.
No Doubt link baiting can provide us alot of links in no time but shouldnt we have to do it daily.
As on digg.com every second home page stories are shifted down.
But at what point does the time and effort and money cost more than the links you acquire? You see, I am giving someone an excuse to create some funky AJAX tool that enables you to enter a number of hours or dollars spent. The tool should then spit out a figure in links by PageRank score or something, detailing the number and quality of links required in return for that link bait investment. If you come up with that tool, I'll link to it. The question is, is the development of that tool worth the link?
7 Ways to Promote Your Content as Link Bait
(Quoted from http://searchenginewatch.com/showPage.html?page=3626272 By Justilien Gaspard)
Below are seven ways to promote content while stimulating conversation. Some are focused on your most important brand advocates – your current customers. Other methods are about getting the attention of influential and trusted individuals who can help spread the word.
1. Hire a Consultant with Influence
From the start of the project, hire a consultant or company that shows off and promotes its creative projects. Examples of this could range from cartoonists to designers to ad agencies. Getting them involved in your content creation will ensure your project gets promoted on the consultant's Web site, blog, column or newsletter, creating word-of-mouth (WOM). The added benefit is you can use the consultant's name and reputation in your press releases and other promotional activities. This will draw more attention and credibility to your project.
2. Mailing List – Email and Postal
Send an email or direct mail to people on your mailing list letting them know about your new content. One never knows whom your current customers have connections with. It could be a major publication, blog, or even Web site they may manage. To increase the results, offer an incentive enticing people to view the content. One way to persuade people is with a discount coupon code.
Hilarious Gardening Cartoons
www.example.com/Cartoons
"Save 20% Off Your Next Order"
Coupon Code: www.example.com/Cartoons
3. Tagline All Communication
Add a tagline promoting your new content on all external communications. This includes emails, letters, packages, packing slips, invoices, faxes and newsletters. Get more creative by having stickers printed and placed on all shipments.
4. Sponsorships
Offer to sponsor a worthy cause in your industry, or in an area of interest to your customers. This is a great way to give back and gain great public exposure at the same time. Plus, your site may even get initial links from the beneficiary. Keep in mind the goal is to get the most exposure as possible. A little extra publicity can often be easily negotiated with most non-profits or local groups.
5. Targeted Banners
Purchase online advertising space on niche Web sites to help spread the word. The more targeted the audience, the higher likelihood it will lead to links and, of course, direct sales. Such sites can range from a community-based site for your industry to a topical blog with high readership. The idea is to promote your content to people who are already interested in the topic and will promote it to like-minded people.
6. Traditional Media
Make contact with people in traditional media such as newspapers, business journals, radio, and television. Depending on your particular business type this could range from national outlets to industry journals to local media. While a traditional press release will work, an introduction from a colleague or friend will go a long way toward gaining attention. Also consider hiring a public relations firm. These firms already have established relationships with people in the media.
7. Solicit Advice from Experts
During the creation process, or afterward, seek out advice, input, or reviews from influential people in your industry. This could range from journalists focused on your industry to college professors. The idea is to flatter them by asking for their input while raising their awareness of the project at the same time. If your content is noteworthy and impressive, they will naturally promote it.
My Conclusion:
But what I personally feel link ninja’s are better than bait. Will write on Ninja sometime later.
Discuss Bury

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