Brazil - Health & Energy Drinks Taking Fizz Out of Soft DrinksBy: Shushmul Maheshwari
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Brazil - Health & Energy Drinks Taking Fizz Out of Soft Drinks
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According to a new research report “Non-Alcoholic Drinks Market: Opportunities Brazil” by RNCOS, the health and energy drinks are expected to emerge as the most preferred choice in Brazil. The consumption of health and energy drinks will increase at a rate higher than that of soft drinks in future. Changing lifestyle and rising health awareness will further stir the demand for health and energy drinks in coming years.
The rising health awareness has given a new dimension to the non-alcoholic beverages industry in Brazil. The report anticipates the health and energy drinks consumption to increase by at least 15% from 2008 to 2011. This will be close to 2.5 times of the consumption of soft drinks during the same period. The mineral water consumption will emerge as the fastest growing category followed by fruit juice in Brazil.
Seeing the vast potential the health and energy drinks have in the Brazilian non-alcoholic drinks market, both the existing as well as new entrants to the market will focus on this segment. As the market has large potential, players will have to adjust their product lines to gain ground in it. As a result, the country will witness intensive product innovation, development and commercialization in health and energy drinks segment, says the RNCOS research.
“Non-Alcoholic Drinks Market: Opportunities Brazil” is an extensive research on the non-alcoholic beverage industry in Brazil. This research report provides a detailed overview of the non-alcoholic beverage industry with qualitative and qualitative analysis of the industry. It underlines the factors responsible for the growth of the industry, the opportunities lying and the challenges to be faced by the industry in coming years.
This research report provides the segment-wise analysis, forecast, latest market trends, and précis on the emerging areas. The extent of the information covered in the report will help in understanding the market dynamics and the corresponding factors responsible for transforming the industry.
For more information visit: http://rncos.com/Report/IM143.htm
Current Industry News: http://www.rncos.com/Blog/http://rncos.com |
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| Keywords |
Non-Alcoholic Drinks Market: Opportunities Brazil, Alcoholic Drinks Market, Non-Alcoholic Drinks Market, Opportunities in Non-Alcoholic Drinks Market |
| Category |
Food and Drink |
| Submission Date |
Apr 15, 2009 |
| Article Contact Name |
Shushmul Maheshwari || send email to Shushmul Maheshwari
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Other links at Food and Drink |
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Indian Processed Food Market Growing Upon Changing Trends
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According to the latest research report, “Indian Food and Drinks Market: Emerging Opportunities”, by RNCOS, buoyed by the growing domestic demand, rapid urbanization and a growing middle class population, the Indian processed food industry is projected to experience rapid growth in near term. “The Indian food processing industry will not be affected by the current economic crisis as food like milk, fruits and vegetables are the basic necessity for human survival”, says an analyst at RNCOS.
The industry will continue to see fast growth as the domestic consumption of processed food remains low, mainly due to large rural population with low per capita income and conventional consumption habits. However, changing consumer demographics and an anticipated shift in consumption practices led by western cuisine, particularly among the youth, will drive the Indian food processing industry in the next few years, says the report.
Rising urbanization and income levels are also helping the Indian food processing industry to prosper. The research indicates that demand pattern for food in urban India largely differs from that of rural India. This is mainly in part due to the fact that urban people generally have higher purchasing power and this leads to greater demand for high-value processed food. Additionally, rapid evolvement of modernized food retail formats, including hypermarkets, supermarkets and mega retail food stores in malls, is also propelling the processed food market. Such stores facilitate greater exposure and visibility of processed food to consumers, and offer quality and hygienic services.
Apart from the Indian food processing sector, “Indian Food and Drinks Market: Emerging Opportunities” also gives extensive analysis on various other sectors, such as packaged food, functional food and storage facilities. It also describes government and investment policies fuelling growth in the food and drinks market of India. The research highlights various opportunity areas coupled with briefing on the factors which are blocking the market growth and require immediate attention.
Besides this, the report provides extensive research and prudent analysis on various food & drinks segments, including wine, processed food, organic food and snack food, and analyzes the basic food and drinks consumption trends of Indian consumers.
For FREE SAMPLE of this report visit: http://www.rncos.com/Report/IM141.htm
Check DISCOUNTED REPORTS on http://www.rncos.com
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| 2. |
Brazil - Health & Energy Drinks Taking Fizz Out of Soft Drinks
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According to a new research report “Non-Alcoholic Drinks Market: Opportunities Brazil” by RNCOS, the health and energy drinks are expected to emerge as the most preferred choice in Brazil. The consumption of health and energy drinks will increase at a rate higher than that of soft drinks in future. Changing lifestyle and rising health awareness will further stir the demand for health and energy drinks in coming years.
The rising health awareness has given a new dimension to the non-alcoholic beverages industry in Brazil. The report anticipates the health and energy drinks consumption to increase by at least 15% from 2008 to 2011. This will be close to 2.5 times of the consumption of soft drinks during the same period. The mineral water consumption will emerge as the fastest growing category followed by fruit juice in Brazil.
Seeing the vast potential the health and energy drinks have in the Brazilian non-alcoholic drinks market, both the existing as well as new entrants to the market will focus on this segment. As the market has large potential, players will have to adjust their product lines to gain ground in it. As a result, the country will witness intensive product innovation, development and commercialization in health and energy drinks segment, says the RNCOS research.
“Non-Alcoholic Drinks Market: Opportunities Brazil” is an extensive research on the non-alcoholic beverage industry in Brazil. This research report provides a detailed overview of the non-alcoholic beverage industry with qualitative and qualitative analysis of the industry. It underlines the factors responsible for the growth of the industry, the opportunities lying and the challenges to be faced by the industry in coming years.
This research report provides the segment-wise analysis, forecast, latest market trends, and précis on the emerging areas. The extent of the information covered in the report will help in understanding the market dynamics and the corresponding factors responsible for transforming the industry.
For more information visit: http://rncos.com/Report/IM143.htm
Current Industry News: http://www.rncos.com/Blog/
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| 3. |
RNCOS Releases a New Report- Non-Alcoholic Drinks Market: Opportunities Brazil
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RNCOS has recently added a new Market Research Report titled, “Non-Alcoholic Drinks Market: Opportunities Brazil”, to its report gallery. According to the new RNCOS report, non-alcoholic drinks have emerged as one of the most dynamic segments of the beverages industry in Brazil. Rapid product development, rising consumer awareness, busier lifestyle and growing health concerns have been fueling the demand of non-alcoholic drinks in Brazil since the past few years. Juices, energy and isotonic drinks, and mineral water are the most preferred choices among the non-alcoholic beverages segment.
Unlike carbonated drinks segment, that is experiencing a slowdown in sales, health and energy drinks segment has been growing strongly in the Latin American country. Driven by changing consumer behavior and other factors, the health and energy drinks market can be viewed as the most promising segment of non-alcoholic beverages industry in the country, says "Non-Alcoholic Drinks Market: Opportunities Brazil”, our new research study.
This report provides an in depth analysis of the non-alcoholic beverages market in Brazil. Segment-wise market trends and analysis given in the report will help the client to identify potential segments in the overall market. The past, current and future outlook on various product segments will help in analyzing the consumption and sales scenario.
The future outlook of the industry is not determined using any econometric or statistical model or evaluation, rather, it depends upon the past and the current market trends. The changing consumer preferences and behavior, and market trends have been thoroughly evaluated while identifying the future direction of the market.
Industry Forecast (2008-2011)
- Soft Drinks Sales in Billion Liter
- Juice Consumption in Million Liter
- Tea and Mate Consumption in Million Liter
- Fruit Juice Exports in Billion US$
- Mineral Water Sales in Million BRL and Volume in Billion Liter
Key Players Profiling
This section covers the key players currently operating in Brazil, including Coca-Cola FEMSA, AmBev, Red Bull and PepsiCo Inc.
For more information visit: http://rncos.com/Report/IM143.htm
Current Industry News: http://www.rncos.com/Blog/
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Working Populace Making Chinese Fast Food Industry Steaming Hot
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Our new market research report, “China Fast Food Analysis”, says that the growing income levels and increasing working population are boosting growth in the Chinese fast food industry that is projected to grow at a CAGR of about 25% during 2008-2011.
The report identifies that personal disposable income is one of the significant drivers of the fast food industry in China. High disposable income is empowering Chinese people and thus, they are shelling out more to spend on fast food. The personal disposable income is anticipated to grow more than two-fold in 2012 from 2007, further enabling the Chinese people to spend even higher on fast food products.
According to the report, growing working population is another factor inducing growth in the fast food industry in China. Working population is increasing at a very fast pace in the country and this trend is more prevalent in urban areas where the life is running apace. This is creating a high demand for readymade meals and pre-packed foods as urbanites have no time to peel and cook. As employment opportunities are growing, we can expect to see increased demand for fast food in the country.
“China Fast Food Analysis” provides an exhaustive research and rational analysis on the fast food market in China. This extensive research will help the clients to identify market trends and evaluate the leading-edge opportunities critical to the success of the fast food market in China. This study gives an overview on the various factors driving the fast food market, together with the forces that are blocking the growth of the industry.
This research supplements the past and current information on the Chinese fast food industry with forecast on various important industry aspects, including the market size of fast food industry, retail industry, food & non-food market, middle class population, personal disposable & median household income, instant noodles market, pizza market, bread & rolls market, retail industry by distribution, and food emulsifier market.
For more information visit: http://www.rncos.com/Report/IM154.htm
Current Industry News: http://www.rncos.com/Blog/
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RNCOS Releases a New Report- Baby Food Market: Opportunities in Emerging Markets
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RNCOS has recently added a new Market Research Report titled, "Baby Food Market: Opportunities in Emerging Markets" to its report gallery. This new report is a work of in-depth study and evaluation of the past, current and future market trends in the baby food industry in emerging markets. This report has been made to help clients in analyzing the opportunities, challenges and drivers critical to the growth of the industry in the emerging economies.
Global baby food market is growing rapidly, particularly in the emerging economies. But still, North America and Europe account for the major share in total revenues. However, as for future, emerging countries like China, Russia, Brazil, Poland, Czech Republic, Saudi Arabia and Romania represents the most attractive markets for baby food industry.
Key Findings of the Report
- Increasing health awareness among consumers and changing role of women is taking expenditure on baby food high.
- The baby food markets in China, Russia, Poland and Romania are expected to grow fastest among all the emerging nations.
- The market for baby food products in China is projected to hit a CAGR rate of around 15% between 2008 and 2012.
- Global organic baby food industry is expected to reach US$ 2.26 Billion by the end of 2012, becoming the fastest growing segment in the emerging countries.
- High price and the monopoly of big players remains a major challenge for the baby food industry in these regions.
Key Issues and Facts Analyzed in the Report:
- Analysis of the emerging markets for the baby food industry.
- Outlook of the future prospects for the baby food industry in emerging markets.
- Study of the success and sensitivity factors for the industry.
- Evaluation of the major driving forces and opportunities for the industry.
Key Players Analyzed
This section covers the brief profiling about the major players in the global baby food industry, including Nestlé SA, H.J. Heinz Company and Bristol-Myers Squibb Company.
Research Methodology Used
Information Sources
Information has been sourced from books, newspapers, trade journals, white papers, industry portals, government agencies, trade associations, monitoring industry news and developments, and through access to more than 3000 paid databases.
Analysis Methods
The industry forecast and analysis given in this report is based on various macro- and microeconomic factors, sector and industry specific databases, and our in-house statistical and analytical model. This model takes into account the past and current trends in an economy, and more specifically in an industry, to bring out an objective market analysis.
Our industry experts study the relationship between various industry and economic variables to ensure the required accuracy and desired check on the quality of data and information given in the report.
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